Nokia dropped to the 3rd position as it was overtaken by Apple, followed by Samsung Electronics, in the global market, for smartphone production. According to a market research firm, Strategy Analytics, Apple had around one fifth of the smartphone market, mounting to nearly 18.5 percent of the total share, as it had more than 20 million iPhones shipped worldwide. Right behind Apple, was Samsung Electronics with a total of 17.5 percent share and 19.2 million smartphones transported all over the world. The third place was, then, taken by the former leading producer, Nokia, with sales decreasing by more than half from 38.1 percent last year to just 15.2 percent, at this instant.
The changing list of top smartphone makers displays the cutting edge competition in the market that is a part of the business. Last year, the market for Nokia’s products saw a steep drop in sales, as users preferred to purchase the sleeker and much classy operating systems, by Apple and Google. As a result, Nokia has now joined hands with Microsoft, changing its operating system to Windows Phone operating system.
Apple continues to bask in the glory of its ever popular, iPhone. The sales for the product are said to keep rising as the next model is all set to be launched, in September. Another reason for its triumph over other makers is the steady growth in international markets, especially in China and rest of Asia, as claimed by Strategy Analytics.
Samsung’s Galaxy S smartphone franchise appears to be doing the trick. Instead of just having one carrier, the organization prefers to have the phone sold, to as many carriers as it can, which facilitates quick ascension. Previously, Samsung recorded a setback in its second-quarter profit; however, the sales of the smartphones continued steadily. The company said its Galaxy S II managed to sell nearly 5 million devices, in just 85 days of appearing in the market.